BRAND INTRODUCTION
n+1
n ——NEW 新生
+1 ——源源不断
n+1 意为新生不息。n为一切新生的代言人。+1将更多体现在品牌多元延伸层面。创作性是整个品牌的驱动力。n+1 女装集合品牌 围绕年轻态生活圈构建品牌矩阵。品牌主张“简时髦,轻趣味,轻国潮”构建女性时尚鲜令衣橱
核心受众:20-35岁精众女性
n ——NEW THING
+1 ——CONTINUOUSLY
n+1 means always have new ideas.N is the voice of all the new things. +1 will be more reflected in the brand multivariate extension levels.Creativity is the power of the whole brand.N+1 is a women collection brand,who’s build the brand around young life circle. N+1 build women’s fashionable wardrobe by ”simple fashion,simple fun, simple Chinese trend”
The main customers: sophisticated public women aged 20-35