BRAND INTRODUCTION

ZHAO品牌命名取自于一代女王武则天自创的汉字“曌”的拼音。

太阳和月球本是同时存在于天空，却因人类肉眼的局限只能在固定时间见到其一。我们以“日月当空”象征着人格及风格中“男性化一面”与“女性化一面”的微妙平衡和失衡，表达“大人感的冷淡中性”风格。

ZHAO's brand name is derived from the pinyin of the Chinese character "Zhao" -曌 which was created by Queen Wu Zetian.

The sun and the moon exist in the sky at the same time, but due to the limitation of the human eye can only see one at a certain time period. We use the "sun and moon in the sky" to symbolize the subtle balance and imbalance between the "masculine side" and "feminine side" in personality and style, and to express the "adult sense of cold and neutral" style.