BRAND INTRODUCTION

BY CHERRY&CO

BY CHERRY&CO是澳大利亚高端针织女装品牌，隶属于澳大利亚宾骑利国际服饰集团有限公司，由刘氏家族在墨尔本创立于2005年。品牌以“自然灵感·匠心手作”为核心，专注于融合澳大利亚优质美利奴羊毛、羊绒与传统手工编织技艺，结合创新针织技术，打造兼具功能性、艺术美感及低调奢华风格的女装。

BY CHERRY&CO is a high-end knitwear brand for women from Australia, belonging to the Australian Benkili International Clothing Group Co., Ltd. It was founded by the Liu family in Melbourne in 2005. The brand is centered around 'natural inspiration and craftsmanship,' focusing on blending high-quality Australian Merino wool, cashmere, and traditional hand-knitting techniques with innovative knitting technology to create women's clothing that combines functionality, artistic beauty, and understated luxury.