BRAND INTRODUCTION

中国服装好设计，全国首个为行业孵化、输出原创好产品的优质设计师品牌集合平台，此次全新展示的HONGWEI_S、ZERO ZERO、YULI品牌。

HONGWEI_S

是年轻街头时尚潮流为主的国内潮牌，

致力于引领潮流未来趋势，倡导传播自由与时尚，将自由与时尚迸发出的HONGWEI_S美学融入到每一件设计作品里。

Is young street fashion trend of domestic popular logo,

Committed to lead the future trend of advocating spread freedom and fashion, will be free and fashion are bulging with HONGWEI_S aesthetics into each piece of design work.

以自由，混搭，多元化，碰撞，街头为风格，让穿搭无需被既定思维所限制，用趣味的穿搭表达自我，混搭出一种自由的入趣情怀。别致的廓形设计强调服装结构，解构，视觉感和冲击感，彰显自己的个性，增强服装的表现性以及趣味性，让原本枯燥的造型变得更具力量感和街头自由的时尚感。

With freedom, mix build, diversification, collision, street style, to wear without being limited by the established thinking, with interest in self-expression, mix build give a kind of freedom into the boring feelings. Unique profile design emphasizes the clothing structure, deconstruction, visual sense and sense of shock, reveal their personality, enhance clothing expressivity and interesting, let originally the modelling of boring become more strength and street fashion sense of freedom.

ZERO ZERO

ZERO ZERO是国内原创设计师品牌，它以科技环保为核心，将科技与潮流完美结合，让穿着者体会到休闲运动服带来的时尚感。其设计风格精致而前卫，科技而实穿，且注重服装设计的原创精神，以保护环境为宗旨，为消费者提供更多更新的服装选择。

ZERO ZERO is a Chinese original designer brand which takes environmental protection as its core and combines technology with fashion to give the wearer a sense of fashion in leisure and sports. Its design style is exquisite and avant-garde, with a focus on originality and a purpose of protecting the environment, providing consumers with more updated clothing choices.

ZERO ZERO 的中文意思是零 零取义品牌中两项专利技术的核心；一是零冲绒，使用空气作为填充物保暖，一是零污染，面料均使用可回收面料、可再生面料。也是品牌的定位：环保绿色、科技未来，颠覆了传统保暖填充物棉、鸭绒、鹅绒的束缚，采用最新的独自研发的专利技术空气服，将未来可调温、可水洗、可玩的技术领域运用到了休闲运动服饰当中。

The Chinese meaning of ZERO ZERO is zero zero, referring to the core of the two patented technologies of the brand; one is zero fleece, using air as a filler to keep warm, and the other is zero pollution, all fabrics are made of recyclable and renewable fabrics. It is also the brand positioning: environmental protection, green technology, future, subverting the traditional warm filling cotton, duck down, eiderdown shackles, using the latest independent research and development of patented technology air suit, will be able to adjust the temperature, washing, play the technical field applied to leisure sports clothing.

YULI

YULI由主理设计师李妤，在2017年 6月创立，是一个以简约优雅，时尚 大方，裁剪新颖为特点的中国设计师原创品牌。品牌专注于出色的面料，无可挑剔的细节和精确的裁剪，YULI将永恒的视觉与微妙的态度融为一体，形成了别具一格的特点。 怀着对自由穿搭随性生活的理念， 用心的执念与坚持，希望可以从一件有心的衣物， 传递给女性们是一件美好又坦然的生活态度。YULI的服装可以是每个人追寻独特自 我的道路上盛开的花，在不同的场合下点缀不同的人，诠释各自独一无二的韵味。

Founded in June 2017 by the lead designer Li Yu, YULI is an original brand of Chinese designers characterized by simple elegance, fashion and generosity, and novel tailoring. With a focus on outstanding fabrics, impeccable details and precise tailoring, YULI blends timeless vision with subtle attitude to create a distinctive character. With the concept of free and casual life, with the obsession and persistence of the heart, I hope that from a piece of heartfelt clothing, it is a beautiful and calm attitude to life that women can convey. YULI's clothing can be a blooming flower for each person in pursuit of their own unique path, embellishing different people on different occasions, and interpreting their own uniqueness of charm.