BRAND INTRODUCTION

Pejamory取自Peja+memory的结合，“情感”是品牌着重于表达的方向。

Pejamory想要塑造的女性特质是：自由、浪漫、勇敢。

我们希望能够带来更加包容的审美主张，不设定年龄的界限，摒弃容貌焦虑、身材焦虑，自我和解，回归内心的自我价值认同。

服装可以帮助穿着者定义自我身份，Pejamory希望为穿着者带来内在的安全感和外在的自在感，让服装提供真实的、能够得到自我支持力量的 “生活空间”，而不是“外壳”。

艺术创作是内心情感最好的表达方式，是治愈自己，与外界建立联系的过程。服装既是商业，也是非常贴近生活的一种艺术创作方式，是将内心抽象的世界，转化成实体的一个非常好的途径。Pejamory希望发掘生活中细微但珍贵的“小事”，通过服装的语言，记录生活、记录情绪，提供情绪价值，与更多的人通过品牌建立连接。

Pejamory is taken from the combination of Peja+memory, and "emotion" is the direction that the brand focuses on expression.

The female traits Pejamory wants to shape are: FREEDOM,ROMANCE and COURAGE.

We hope to bring more inclusive aesthetic ideas, do not set age boundaries, abandon appearance anxiety, body anxiety, self-reconciliation, and return to inner self-worth identity.

Clothing can help the wearer define her self-identity. Pejamory hopes to bring the wearer an inner sense of security and external sense of ease, so that clothing can provide a real "living space" rather than a "shell" that can support themselves.

Art creation is the best way to express inner emotions and the process of healing yourself and establishing contact with the outside world. Clothing is not only a commercial, but also an artistic way to create that is very close to life. It is a very good way to transform the abstract world of the heart into an entity. Pejamory hopes to discover subtle but precious "little things" in life, record life, record emotions, provide emotional value, and connect with more people through the brand through the language of clothing.