NHUESWANG brand was established in 2018, rooted in the Chinese creative team, to explore the Oriental humanistic spirit.

Wang (WANG) represents that "heaven, earth and man" are connected by Wang; "N" means N, which is fixed and flexible and full of various possibilities. "HUES" means colour. Fashion core itself is the wearer himself, is the carrier of self-internal exploration and external expression. Everyone should be his "king" and be the best self.