BRAND INTRODUCTION

ZHAO曌

ZHAO曌 创立于2016年的平安夜,品牌命名取自于一代女王武则天自创的汉字“曌”,象征着独立、坚韧和勇气。

以日常生活为灵感,如川菜中的灵魂配角花椒、童年回忆中的剪纸、爱情的荷尔蒙多巴胺……这些被忽略的物件和回忆,经过设计,以强势的姿态,入侵日常搭配。Vivian相信,都市独立女性佩戴首饰,就像穿上盔甲,如《勇敢的心》把脸涂蓝,是一种给自己加油打气的,仪式感。ZHAO的产品多次登上《VOGUE》《时尚芭莎》《ELLE》《COSMO》等时尚杂志,并受到刘诗诗、钟楚曦、张馨予、戚薇、张俪等多位艺人喜爱。

ZHAO is an fashion jewelry brand that will turn your daily look from regular to noticeable.The name ZHAO comes from the name of empress WUZETIAN‘s reign. ZHAO is an fashion jewelry brand that will turn your daily look from regular to noticeable. ZHAO’s design is inspired by those “neglected ordinary”– whether it’s the peppercorn of Sichuan Cuisine, the arts and crafts of our childhood memories, or even the props for doing nail care. ZHAO reinvents these objects and memories into beautiful jewelry designs that seek to make your daily look more glamorous and memorable.