普络PLORE 由设计师张西创立。她毕业于同济大学，主修建筑学，曾在Herzog & de Meuron实习，并担任初级建筑设计师，后又在ETH Zurich获得建筑系硕士学位。因此，张西回国后所创立的PLORE具有建筑哲学与美学的DNA，这点在她所创造的手袋内部空间特征明显。
Founded by herself in 2009, PLORE is expected to be an extension of Zhang Xi’s ideas and thoughts in architecture design. Silk is the traditional Chinese fabric and also the origin of Zhang Xi’s inspirations. Silk always gives the impression of being soft and fragile, while what the brand is trying to do is to break this stereotype. Silk’s merely traditional function as decorating materials has been overthrown by the brand-new revolutionary design. It highlights the new character of silk: the resilient and noble side which has never before discovered.