Founded by herself in 2009, PLORE is expected to be an extension of Zhang Xi’s ideas and thoughts in architecture design. Silk is the traditional Chinese fabric and also the origin of Zhang Xi’s inspirations. Silk always gives the impression of being soft and fragile, while what the brand is trying to do is to break this stereotype. Silk’s merely traditional function as decorating materials has been overthrown by the brand-new revolutionary design. It highlights the new character of silk: the resilient and noble side which has never before discovered.