BRAND INTRODUCTION

queueup意图传达出当代青年的新式轻松与酷感，在小众圈层碰撞复古与未来，用服装描绘出运动新美学，描绘享乐主义与群体能量的无意识喧嚣。

作为当代青年生活方式的展现，queueup的魅力根植于街头，以联觉的方式构建出品牌视觉的延展与透明。queueup 2023 Autumn Collection 以简约舒适、运动混搭为主打的Athflow风格审美趋势，特别之处体现在服装的款式选择和反差型搭配上，硬朗高质感单品与休闲运动单品叠穿的巧妙平衡，打造出富有松弛感、趣味性的穿搭造型。

queueup intends to convey the new relaxed and cool sense of contemporary youth, clash retro and future in the niche circle, and depict the new aesthetics of sports with clothing, depicting the unconscious hustle and bustle of hedonism and group energy.

As a manifestation of the lifestyle of contemporary youth, queueup's charm is rooted in the street and builds the visual extension and transparency of the brand in a synesthetic way. queueup's Athflow style aesthetic trend is mainly based on simple and comfortable, sports mix and match. The special feature is reflected in the style selection and contrast matching of clothing, and the clever balance between strong and high texture pieces and leisure sports pieces, creating a relaxed and interesting wearing style.