BRAND INTRODUCTION

国内设计师品牌HERLIAN诞生于2019年，由一帮热爱时尚的年轻团队创立，仅在短短三年内已经渡过了萌芽至发展的稳步阶段。

通过将少女感与趣致融合，进而创造出天真而灵动的HERLIAN 女孩形象。 她轻松有趣且不拘一格的捕捉玩味冲突设计，同时也在天真与灵动、 精致与俏皮中寻求各种可能性。

在HERLIAN女孩儿们的世界里，明晰的色彩与图案注入了青春的气息与活力，精致活泼的多样化风情又令人捉摸不透，总是怀揣着惊喜。她通过对艺术感设计元素的多重演绎为服装带来灵性，传达美而有趣的精致生活方式，诉说着“她和她和她”的故事。

The image of innocent and intelligent HERLIAN girls is created through the fusion of girlish feeling and fun. Playful and eclectic, she captures playful and conflicting designs, while also seeking possibilities in innocence and ingenuity, elegance and wit.

In the world of HERLIAN girls, clear colors and patterns infuse youth and vitality, and elegant and lively diversified morous feelings are elusive, always holding surprises. She brings spirituality to clothing through multiple interpretation of artistic design elements, conveys beautiful and interesting exquisite lifestyle, and tells the story of "her and her and her".