BRAND INTRODUCTION

BIBILEE成立于2018年，以原创的压褶工艺设计为核心，向新时代都市女性提供高品质、设计独特、风格鲜明的服装。BIBILEE品牌主理人始终坚信，服装应该是自我的另一种表达。这也是BIBILEE品牌的初衷，BIBILEE深刻理解新时代都市女性，她们在不同角色之间切换，承担越来越多的责任，却从不妥协将就。时间带给她们更加豁达的心境，也教会她们为何不应放弃内心只属于自己的那份激情与热爱。BIBILEE把这样一份思考用褶皱的方式演绎出来，简单的褶型规则，通过一折一折的不断的重复压印，呈现出充满肌理变化，层次丰富的成衣。

褶皱 , 是服装之于身体的流动肌肤。一体多面 , 绵延中衍生不同向度；光影明暗 , 对立下存续自我内核。褶皱在立体视觉下展现丰富层次 ,如鲜活独立的人格 ,从未曾扁平或单一。

如果畅想未来少女的模样 , 那她们或许应当如同褶皱。虚实内外 , 表里无需如一。可爱亦深邃 , 甜美且前卫 , 没有某个形容词足以定义。以丰沛而极致的想象力, 塑造多维层次的丰富人格, 每一位“她”的内心 , 都藏着一座丰富而宏大的宇宙。

BIBILEE 以时装为载体 , 褶皱为表达 , 探索未来语境下属于东方的时装语言。现实与虚拟共生 , 传统与数字互融 , 未来式中国少女的风貌立体而灵动。少女的未来主义时装领地已然建立 , 欢迎步入这座多元的崭新风格宇宙。

BIBILEE was founded in 2018, with original pleating process design as the core, to provide high-quality,uniquely designed and distinctive clothing to urban women in the new era. The BIBILEE brand manager always believes that clothing should be another expression of self. This is also the original

intention of the BIBILEE brand. BIBILEE has a deep understanding of the urban women in the new era. They switch between different roles, take more and more responsibilities, but never compromise. Time brings them a more open mind, and also teaches them why they should not give up the passion and love that belong to themselves. BIBILEE deduces such a thinking in the form of folds. The simple pleating rule, through repeated embossing of folding one after another, presents garments full of texture changes and rich levels.